Imperial Blue is a favourite whisky brand in India. It is considered a cheap whisky known for its smooth and light blend -it has since become the choice of Scotch lovers everywhere. Be it a celebration, a casual party or night out, Imperial Blue adds life to every moment. In this article, we will be examining closely the Imperial Blue Price in India along with its variants, flavor profile, and what makes it so unique compared to other types of whiskies.
Overview
Pernod Ricard is a world leader in the wines and spirits industry, owning Indian whisky brand Imperial Blue. It’s been around since 1997 and has worked some solid angles as the site that delivers quality stuff without charging an arm or a leg for it. The brand’s tagline “Men Will Be Men” has further established it with witty and identifiable advertisement.
Drawn from a blend of Indian grain spirits and imported Scotch malts, the light, mellow whisky has subtle flavors that make it really versatile.
Imperial Blue Price in India (2025)
The Imperial Blue Price in India will be different from state to state due to the variation in taxation and bottling. Here is the updated 2025 price chart for big cities.
| City | 180ml (₹) | 375ml (₹) | 750ml (₹) | 1 Litre (₹) |
|---|---|---|---|---|
| Delhi | 180 | 360 | 700 | 900 |
| Mumbai | 200 | 380 | 720 | 950 |
| Bengaluru | 190 | 370 | 710 | 920 |
| Kolkata | 170 | 340 | 670 | 870 |
| Hyderabad | 180 | 350 | 690 | 880 |
| Chandigarh | 160 | 320 | 650 | 840 |
Note: Prices have been rounded, and may vary slightly depending on local taxes and markups.
Imperial Blue Price List – State Wise

For a better perspective, we have provided approximate price range of Imperial Blue Whisky in India:
| State/UT | Approx. Price (750ml) |
|---|---|
| Delhi | ₹700 |
| Maharashtra | ₹720 |
| Karnataka | ₹710 |
| West Bengal | ₹670 |
| Telangana | ₹690 |
| Punjab | ₹650 |
| Haryana | ₹660 |
| Uttar Pradesh | ₹680 |
| Gujarat (Permit Only) | ₹900 |
These are the average retail prices in 2025 and could be subject to government excise rates.
Imperial Blue Variants and Packaging Sizes
Imperial Blue comes in a variety of sizes to fit any budget and kitchen. Product Options The brand has the following product alternative:
- 180ml – Ideal for infrequent drinkers or to use in single-cup preparation
- 375ml (Half bottle) – Perfect for intimate get togethers
- 750ml (Bottle) – Standard Retail Bottle Size
- 1 Litre – Great for parties, or other occasions
Imperial Blue also has exciting offerings in the premium category such as Imperial Blue Superior Grain Whisky that offers a more enhanced and smoother blend.
Factors Affecting Imperial Blue Price in India
The Imperial Blue Price in India is not the same across the country as it varies depending on specific factors:
- State Excise Duty: Each state in India has its own laws on liquor taxation.
- Size and Price: Of course, the bigger bottles are more expensive, but better value per ml.
- Place and Retail Mark-ups: Prices are slightly higher in urban areas.
- Packaging : Premium glass packaging or collectors’ editions may be priced higher.
Imperial Blue taste and flavour profile
Imperial Blue has elements of smoothness as well warmth. The whisky has a very subtle nose, with oak and vanilla scent to it and little to no spice, at least on the nose. It is smooth and a little smoky on the palate, with subtle notes of caramel and malt. Medium length, that makes this approachable for novices and serious whisky drinkers.
Why Imperial Blue is So Popular in India?
What makes Imperial Blue so popular in India?
- It is available at an affordable price rate and so anyone can afford it.
- Mild tasting, if you are used to Indian taste.
- Great brand image with creative ads.
- Quality guarantee of Pernod Ricard’s standards across the world.
- Available widely in bars, restaurants and stores across the country.
These attributes have contributed to Imperial Blue being one of the largest whisky brand in India.
How to Serve Imperial Blue Whisky?
The right way to serve Imperial Blue adds taste and aroma. Here are some of the more common approaches:
- Neat: Perfect for connoisseurs who prefer to savor the whisky in its purest form.
- On the Rocks: A bit of ice takes off this drink’s heat.
- With Soda or Water: Ideal for a casual night out or for the light weight.
- In Cocktails: Mix with cola, lime juice or soda for a fresh take.
Imperial Blue vs Other Popular Whisky Brands
| Brand | Average 750ml Price (₹) | Taste Profile |
|---|---|---|
| Imperial Blue | 700 | Smooth, mild, balanced |
| Royal Stag | 750 | Slightly stronger, bold |
| Blenders Pride | 1200 | Premium, rich and woody |
| 8 PM Whisky | 650 | Warm and spicy |
| Officer’s Choice | 600 | Light and mild |
Imperial Blue is this perfect amalgamation of class and cost, and that’s just what makes it such as a strong competitor in the mid-level whisky category.
Imperial Blue Whisky Review (User Opinions)
Coveted by fans all over India, it is not only a brand of rare whiskey but also known for its smooth and distinctive taste and easy drinkability. Many reviewers rave about how good it tastes for the price. It gets an average 4.3 out of 5 in user ratings on different liquor forums and shops.
- Users appreciate:
- Smooth blend and consistency
- Affordable price range
- Pleasant aroma
- Has practically no “hangover” phenomena when used responsibly
Conclusion
Imperial Blue still leads India’s whisky market on the strength of this unbeatable triad of pricing, flavour and brand trust. The IILC Price of Imperial Blue in India is still affordable throughout all states, the whisky is a perfect option for those seeking quality with affordability. Imperial Blue has never let you down when you want to celebrate a moment of your life.
FAQs
1. What is the price of 750ml Imperial Blue in India?
The average price of 750ml Imperial Blue whisky in India is around ₹700, depending on the state.
2. Is Imperial Blue available online?
In some states where online alcohol delivery is permitted, Imperial Blue can be ordered from licensed apps or local liquor delivery services.
3. What is the alcohol percentage of Imperial Blue?
Imperial Blue has an alcohol content of approximately 42.8% ABV (Alcohol by Volume).
4. Which company produces Imperial Blue?
Imperial Blue is produced and marketed by Pernod Ricard India Pvt. Ltd.
5. Is Imperial Blue a Scotch whisky?
No, Imperial Blue is a blend of Indian grain spirits and imported Scotch malts, offering a semi-Scotch experience at a much lower price.



